SVP of Global Business Development
Jed Dederick is Senior Vice President of Global Client Development for The Trade Desk. As the leader of The Trade Desk’s Client Development organization, Jed and his team work to build meaningful relationships and understanding of the world's largest advertisers and agencies. By collaborating with The Trade Desk’s global business team, Jed works to create greater communication and coverage, fueling the global growth of the independent internet.
Prior to this role, Jed served as The Trade Desk’s North American Head of Sales, Regional Vice President of East Coast Sales, and years ago as the first sales hire at The Trade Desk. In his time at The Trade Desk, he has helped create and grow the company’s largest client partnerships and developed The Trade Desk’s sales capacity including go-to-market strategy, messaging and organization.
Prior to joining The Trade Desk, Jed served in digital sales and client services roles at leading publishers including The Wall Street Journal and WebMD.
Jed is a graduate of Connecticut College where he studied music, and lives in Brooklyn, New York with his wife and daughter.