Chief Executive Officer, Founder & Chairman
Jeff Green is the Founder, CEO and Chairman of the Board of The Trade Desk, Inc., a technology company that empowers buyers of advertising through data-driven decisioning. Hundreds of billions of impressions are bought on The Trade Desk platform every year by leading agencies and brands.
Following a successful IPO in 2016 (NASDAQ: TTD), the company’s stock rose 231 percent in its first year as a public company. The company employs almost 700 people in over 10 countries around the world. Since 2012, the company has experienced a compound average growth rate (CAGR) of 138 percent.
Green built The Trade Desk as a second-generation demand-side platform, positioning it at the center of digital advertising’s trading future by offering efficient, transparent technology. Among the first programmatic ad partners of Facebook’s ad exchange, Apple, Spotify, Comcast, and CBS, The Trade Desk has been recognized by Business Insider, Crain’s, Deloitte, Forbes, Fortune, Glassdoor and others as both fast-growing and one of the best places to work. In 2015, Forbes named The Trade Desk one of the top 10 ‘America’s Most Promising Companies.’
The American Marketing Association named Green one of the ‘4 under 40’ emerging marketing leaders and California State University Channel Islands recognized him as 2017 Technology Leader of the Year. Green and co-founder Dave Pickles were also named 2017 Entrepreneurs of the Year by Ernst & Young.
A recognized digital marketing and advertising expert, Green regularly appears in national media, including Bloomberg TV, Business Insider, CNBC, Fox Business, NPR and The Wall Street Journal, among others. In 2017, Green appeared on 60 Minutes to share data with consumers about how to avoid fake news.
Prior to The Trade Desk, Green founded AdECN, which he built in 2004 as the world’s first online advertising exchange. As COO, he led all strategy, product, and business development. AdECN was acquired by Microsoft in 2007 and Green spent two years at Microsoft Online Services Division overseeing all reseller and channel partner business, including ad monetization for Facebook, MSNBC, MSN, Fox Sports, and others.
Green has also played a leadership role in the digital advertising industry, serving on the Networks and Exchanges Quality Assurance Guidelines Committee for the Internet Advertising Bureau (IAB), leading working groups that established rules and best practices for acquiring inventory, and setting data transaction standards.
Green has served on the boards of several advertising and technology companies in the U.S. and Europe and served as an advisor to multiple companies including AppNexus, a technology platform based in New York City.
Green and The Trade Desk have done work for hundreds of non-profits, including Water.org, The Charity Defense Council, Thorn, and Not Impossible. For two years Green served as Chairman of the Board for a non-profit school he started in Southern California.
Green resides in Ventura County, California.×
Chief Technology Officer & Founder
As Chief Technology Officer, Dave Pickles oversees all engineering, product innovation and data science at The Trade Desk, a technology company that empowers advertising buyers through data-driven, real-time decision-making. The Trade Desk’s robust technology offers marketers unparalleled audience scale and reach to connect with their consumers, evaluating nearly 9 million ad impressions and quadrillions of permutations across the internet every single second. Hundreds of billions of ads are bought on The Trade Desk platform every year by leading agencies and brands around the world.
Pioneers of real-time bidding technology, Dave and Jeff Green founded The Trade Desk in 2009. Following a successful IPO in 2016 (NASDAQ: TTD), the company’s stock rose 231 percent in its first year as a public company. The Trade Desk employs over 800 people in 12 countries across North America, Europe and Asia Pacific and has been recognized by Business Insider, Crain’s, Deloitte, Forbes, Fortune, Glassdoor and others as a fast-growth company that is consistently named a best place to work. The Trade Desk was ranked #2 on Glassdoor’s Best Software Companies to Work for in 2018.
A recognized expert on programmatic advertising technology, Dave is regularly featured in the media, including Forbes, VentureBeat, eWeek and SiliconANGLE and speaks at industry events like Traction. Dave and co-founder Green were named Entrepreneurs of the Year by Ernst & Young in 2017.
Dave has spent his entire career building real-time internet delivery systems. In 2007, Dave joined AdECN, the ad exchange acquired by Microsoft. Dave’s team built the complete federated exchange in less than seven months, enabling real-time bidding and performance testing of 30B daily impressions. The architecture Dave crafted remains effectively unchanged today.
Prior to AdECN, Dave was a senior engineer at internet telephony startup, CallWave, Inc., where he was involved in building all back-end components of the system, including client session management services, telephone call handling services, customer registration services, B2B integrations with all major telephone carriers, and complex database systems, such as a custom billing and CRM system.
Dave received a B.S. in Computer Science from the University of California, Santa Barbara. He lives in Ventura County, California with his wife and children.
As Chief Client Officer for The Trade Desk, Stempeck oversees the company’s relationships with agencies, advertisers and strategic partners. Stempeck specializes in educating marketers about the evolving world of digital advertising, and helping them develop online marketing strategies for clients.Recently, Stempeck led The Trade Desk's Connected TV (CTV) initiatives. As TV viewership rapidly moves to over-the-top (OTT) devices, Stempeck has advanced The Trade Desk’s product efforts with TV networks and advertisers. From Q4 2016 to Q4 2017, CTV spend on The Trade Desk platform increased 535 percent.
A recognized digital marketing and advertising expert, Stempeck is regularly featured in media, including Adweek, Ad Age, Broadcasting & Cable and TechCrunch, and speaks at leading industry events such as Advertising Week, dmexco and Programmatic I/O, among others. Stempeck has also been named one of Adweek’s Young Influentials, recognized as one of the publication’s “10 Rising Tech Stars.”
Stempeck serves on the Board of Directors for the Ad Council and is an Advisory Board Member for Advertiser Perceptions.
Stempeck has spent the majority of his career in online media. He started his career as a political journalist with E&E Publishing on Capitol Hill, and launched E&E’s online video division in 2006 before receiving an MBA degree from the Kenan-Flagler Business School at the University of North Carolina.
Stempeck also worked for Unilever in brand management on the Dove brand, and at Bain & Company, the strategy consulting firm. At Bain & Co., he advised Fortune 500 clients in the retail and pharmaceutical sectors on their digital marketing strategies, and also worked for Bain’s private equity practice.
Stempeck lives in Los Angeles with his wife and two children.×
Chief Operating Officer
Rob Perdue 担任 The Trade Desk 的首席运营官，他负责开拓公司的业务运营，并在全美和全球寻找的业务机遇。
Perdue 之前担任过 EyeWonder 的首席运营官，负责管理所有销售和业务运营，以及公司在全球范围内的扩展活动。为满足公司的战略业务目标，他专注于促进并提升所有职能部门的运营能力。在加入 EyeWonder 前，Perdue 在 The Jordan, Edmiston Group (JEGI) 专门从事企业兼并与收购，以及资本筹集和在线策略，JEGI 是为在线媒体和技术行业服务的投资银行，而 Perdue 在该公司负责在线媒体行业的交易执行。Perdue 在 JEGI 工作期间，从在线媒体、咨询广告服务公司、定向平台、广告网络、搜索和潜在客户拓展平台以及工作流自动化软件公司方面，他都积累了十分丰富而广泛的经验。而在进入 JEGI 之前，他曾在 Time Warner 和安永会计师事务所逐步担任领导和管理职位超过 12 年，在此期间他的客户包括 The Carlyle Group、Blackboard、RipTech（赛门铁克）、Marketswitch（益博睿）和 Lockheed Martin。×
在 The Trade Desk 任职期间，Paul Ross 在公司位于加州凡吐拉的总部负责领导财务和会计职能部门。Ross 在会计和财务领域拥有超过 18 年的工作经验，他在 1990 年代就已在 PriceWaterhouseCoopers LLP 工作期间获得了注册会计师 (CPA) 执照。他曾在位于卡马里奥的 ABB Product Group Solar（也被称为 PowerOne）执掌财务运营事务。
Ross 持有加州大学洛杉矶分校的学士学位，并在南加利福尼亚大学获得 MBA 学位。×
Chief Legal Officer
Vivian Yang brings to her role as Chief Legal Officer of The Trade Desk over 20 years of legal experience in media and technology. Prior to joining The Trade Desk, Ms. Yang served as Chief Administrative Officer and General Counsel of RealD, a NYSE-listed company that develops and licenses 3D and other visual technologies globally. Before RealD, Ms. Yang was SVP & General Counsel for CityGrid Media, a digital advertising network owned by IAC. She was SVP, Business Affairs, Finance and Administration of the Global Media Group at Time Warner, and has held senior positions with eCompanies and Sony Pictures. Ms. Yang started her legal career at Latham & Watkins after receiving her JD from Georgetown University. Prior to her legal career, Ms. Yang was a CPA with KPMG.×
Chief Marketing Officer
As CMO of The Trade Desk, Susan oversees all aspects of the company’s marketing, including branding, product marketing, creative design, digital media, content development and PR. She brings a steady track record of strategic marketing leadership and a strong passion for building brands across media, technology and consumer sectors to continually further The Trade Desk’s significant growth in the U.S. and around the world.
Recently named one of Forbes Most Influential CMO’s in the World (June 2018), Susan is a recognized expert at the forefront of digital marketing’s transformation. Susan is regularly featured in media, including The Wall Street Journal, Forbes, Reuters, and Adweek, among others.
Before joining The Trade Desk, Susan served as EVP and Chief Marketing Officer of global fashion brand Tory Burch, where she led a customer-centric, omnichannel, and global digital transformation of all brand communications.
Prior to Tory Burch, Susan was the founding executive and GM of Bloomberg’s Media Distribution division, which she built into a highly profitable global content business. In addition, Susan has held marketing leadership roles at Bloomberg.com, Yahoo!, Gap Inc., and Walmart.com.
Committed to mentoring the next generation of business leaders, Susan is a W.O.M.E.N. in America mentor, a member of the Women’s Forum of New York, and presenter at Deloitte’s Next Generation CMO Academy. Susan received a B.A. in economics from Carleton College and an MBA from Harvard Business School.
Susan serves on the CMO Advisory Board for Ridge Ventures, an early-stage venture capital firm, and also serves on the Board of the non-profit Lulu and Leo Fund. In her spare time, Susan enjoys travel and all sports but especially golf.×
Managing Director of Europe
Sacha Berlik is Managing Director at The Trade Desk. In his role, he oversees development and retention of the company’s clientele for its service territories in Europe, the Middle East, and Africa (EMEA).
Most recently, Berlik was the General Manager of DataXu’s European operations. Prior, he founded mexad, which grew to six offices across the globe before being acquired by DataXu in 2011. Before mexad, Berlik co-founded the Western-European Operations of Oridian (now Lycos), and ActiveAgent (now goldbachmedia), one of the first pan-European ad networks. He also built the online presence for one of Germany’s largest private televisions stations, SAT1.
Berlik holds a B.A. in Business Administration from the Free University of Berlin where he published his thesis, "TV and Internet - Will the Complement be a Competitor?” He is based in Cologne, Germany.×
Mike Blacker 在 The Trade Desk 担任战略业务开发副总裁，在价值 $50 亿的即时竞价行业中，该公司是一个全球需求方平台。在任职期间，Mike 在各个不同领域开发新的战略客户，并与现有客户展开广泛合作，进一步将 The Trade Desk 平台嵌入其业务。
Mike 是在一系列新兴公司中拥有丰富经验的广告技术人才，这些公司包括 Infoseek、CBS SportsLine、Epylon/Accenture、ExpertCity/Citrix、AudienceScience、Feeva、Quova 和 Neustar。Mike 是 1996 年第一批销售在线广告的人，他将自己整个职业生涯都投入在数字广告、广告技术和广告平台相关的各种职务上。
GM of France and Belgium
As General Manager for France and Belgium at The Trade Desk, Yann Blat oversees a portfolio of agencies, media teams and aggregators at the cutting edge of digital advertising.
Yann is a veteran of the online advertising industry. He has always been part of technology companies at the service of advertisers, agencies and publishers.
He has built his experience through DoubleClick, Google, Mediamind/Sizmek, Facebook/Atlas.
At The Trade Desk, Yann works with demand-side players to power the most granular audience-based buying platform in the industry.×
RVP of Business Development
Stacy Bohrer is Regional Vice President of Business Development for The Trade Desk, an omnichannel platform in the $20B programmatic industry. In her role as BD lead of The Trade Desk’s Midwestern region, Stacy works with her team to build client relationships with agencies across the market.
Stacy is passionate about partnering with agencies to navigate programmatic and evolve their business models. She established The Trade Desk’s business development function out of Chicago in 2013, quickly building the company’s portfolio and establishing The Trade Desk as the platform of choice among programmatic buyers in the region.
Stacy has worked across all facets of advertising in her career, including roles in display, ad serving, social, and radio. She holds a bachelor’s degree from Kent State University.×
VP Corporate Controller
Cort Carlson is the Vice President Corporate Controller for The Trade Desk. In his role, Cort is a key member of the Finance Leadership team and is responsible for the US and corporate accounting functions.
Cort brings with him over 20 years of accounting and finance experience in the technology and entertainment industries.Previously, Cort served as the SVP, Principal Accounting Officer at Connexity, a technology data-driven marketing solutions company.Prior to Connexity, Cort was the VP, Corporate Controller at United Online, an Internet and e-commerce company.Before joining United Online Cort held various senior positions at THQ, a leading worldwide developer and publisher of interactive entertainment software.
Cort started his career at Grant Thornton LLP where he earned his CPA license after receiving his B.S in Accounting from California State University, Northridge.×
GM of Inventory & Partnerships for EMEA
Dave Castell is GM of Inventory and Partnerships for EMEA, overseeing the region’s strategic partnerships with publishers, broadcasters and platforms across multiple channels including digital, mobile, TV and audio.
Originally a musician, journalist and web designer, Dave has spent nearly two decades at the forefront of the converging digital, mobile and broadcast sectors, working at the cross-section of branded content, entertainment, technology and advertising innovation at some of the world’s biggest media, entertainment and technology players.
At Nokia, Dave led the European Entertainment business in its transformation to MixRadio, then at Microsoft started the Global Brand Partnerships & Marketing function before heading up Global Retail Partnerships for the combined AOL (Verizon/Oath) and Microsoft advertising platforms. Prior to that he led Music, games, technology and mobile for ISP Tiscali, overseeing the rollout of European music downloads and radio, working with major record labels, festivals and rights owners.
Agency side, he held Director positions at venture capital-backed digital production company Tough Cookie and independent agency Big Briefs, producing and advising on ad-funded original digital connected TV content for the leading global broadcasters (BBC, ITV, C4, Sky and ABC) – and was digital producer for the (still) record-breaking global livestream of U2’s show for Google, as well as developing digital output for clients like the UK Government, PlayStation and Samsung.
As Director of Digital on the board of The Guardian Media Group’s branded content agency Seven, Dave led digital, video and M&A strategy, producing Emmy-award nominated digital work for Showtime TV, and content campaigns for the likes of McDonalds and Sainsbury’s.
More recently he spent time consulting - including branded partnerships and content strategies for Channel 4, partnerships for Three Mobile, global marketing for AI & Voice behemoth Nuance Communications and digital entertainment for Red Bull and EE.
A regular speaker and panellist across omnichannel digital marketing, innovation and culture, Dave has appeared at events like the Global Innovation Forum, MIPCOM/MIPTV and Mobile World Congress, as well as a judge for the DADI awards. Dave is also passionate about raising awareness and charitable funds for mental wellbeing through cross-industry music and technology initiatives like Listen Out.
A self-confessed eclectic music lover and gadget geek, Dave holds a first-class bachelor’s degree in English literature and language and an A.K.C qualification in Philosophy & Religion, both from Kings College London. Dave lives in Greater London with his wife and 4 children.×
GM of Enterprise Business Development
TJ Ceballos is the GM of Enterprise Business Development for The Trade Desk. In his role, he is responsible for establishing partnerships with new strategic enterprise clients across various industries. This involves consulting with partners to fully utilize The Trade Desk platform and enterprise portfolio to drive growth in their business.
TJ has spent his career architecting and supporting advertising and publishing technologies that drive efficiencies. Prior to joining The Trade Desk, TJ served as the Vice President of Professional Services at Operative where he ran both the Support and Consulting Services organization. He also built the AESB, a global cloud based workflow management platform, during his tenure as Vice President of Solutions for Affinity Express.
TJ has also held technology leadership positions at The New York Daily News, ADP, Cunningham Graphics, and OneVision Inc.
He resides in Fair Haven, NJ with his wife and three children.×
VP of Cross-Device Operations
Ed Chater leads cross-device and other identity initiatives at The Trade Desk. He is responsible for ensuring the continued growth and adoption of cross-device technology across the platform. This includes helping to educate the market on the benefits of cross-device technology as well as working closely with product and engineering teams to deliver against the product roadmap.
Prior to The Trade Desk Ed was COO at Adbrain which The Trade Desk acquired in October 2017. Ed has over 15 years of digital experience having helped pioneer best practice and build multi-national businesses across search, affiliate, mobile and marketing analytics. Notable achievements include developing one of the worlds first mobile ad tracking platforms at Somo and being selected as one of Media Week's 30 under 30 in 2013.×
VP of Client Services
Kathleen Comer is VP of Client Services at The Trade Desk, an omnichannel demand-side platform. Kathleen leads the company’s East Coast and Central account management teams from the company’s New York City office.
作为 The Trade Desk 的早期员工，Kathleen 负责管理会计团队的发展。她目前负责领导主要客户合作关系，并对帮助客户了解并最好地利用 TTD 技术充满热情。
Kathleen 在 The Martin Agency 的媒体部门以及 JWT New York 的会计管理部门开始自己的职业生涯。
VP of Enterprise Partnerships
David Danziger 是价值 $50 亿的即时竞价行业的全球需求方平台 — The Trade Desk 的企业伙伴关系副总裁。在 The Trade Desk 任职期间，David 负责领导公司在数据、定向和测量方面的战略合作关系。他的工作重点是通过改进前端定向或后端分析，建立旨在提升 The Trade Desk 客户之媒体购买效力的合作关系。
David 在广告技术和数据行业拥有丰富的经验，曾在 Merkle 任职数据解决方案高级总监和 Acxiom 的数据产品总监。
作为创新副总裁，Mike Davis 负责谋划 The Trade Desk 在程序化空间的技术领导力。他在软件行业拥有丰富的经验，在软件系统设计和开发领域工作超过 15 年。Mike 还创立了另外两家新兴公司，并且曾为小型开发机构和行业巨头工作过。他的职业生涯在 Sun Microsystems 的“连通网络系统”部门担任设计师和高级开发工程师起步，并且还曾担任 Sun Java Center 咨询实践的设计师。Davis 在创建其最近的新兴公司 Centripetal Software 后加入 The Trade Desk，Centripetal Software 是为 SAAS 业务用户打造的一款完善的备份解决方案、传输软件和数据库。
在加入 Centripetal 之前，他是 Microsoft（微软）的技术程序经理，负责 .Net 语言和编译程序、企业建模工具，以及在线广告交易工作。Davis 在 Microsoft（微软）工作的最后一年与 AdECN 团队合作，负责借助需求方平台引领技术整合活动以及 Microsoft 内部广告服务和网络基础架构。×
SVP of Finance
In her role as senior vice president at The Trade Desk, Tahnil oversees various areas of finance from the company’s headquarters in Ventura, California. Tahnil has more than 18 years of experience, having begun her career in the audit practice of Arthur Andersen. She has subsequently taken on various accounting and finance roles in the technology industry.
VP of Business Development
Jed Dederick is Vice President of Business Development for The Trade Desk, where he spearheads sales efforts in North America. As a leader on the global sales team, Jed manages and grows client relationships with some of the most sophisticated buyers in advertising.
Jed 是在线广告领域的资深人士，之前曾在 WebMD 和《华尔街日报》的数字销售和客户服务部门任职。
GM of Data Privacy
Brooks Dobbs is the GM of Data Privacy at The Trade Desk where he supports The Trade Desk’s ongoing efforts to be the industry leader in privacy and data protection.
Brooks has worked in digital advertising since its start in the mid-90s and worked in data privacy since the late 90s. Brooks has extensive experience with self-regulatory and standards organizations, serving as the first chairman of the industry’s leading self-regulatory body, the Network Advertising Initiative, as well as work with the World Wide Web Consortium’s standards for DNT and P3P. Brooks was previously been the CPO of Young & Rubicam Group and Phorm.
Brooks is a graduate of Lafayette College and lives in Alpharetta, GA.×
GM of Germany
Lukas Fassbender 是价值 $50 亿的即时竞价行业之全球需求方平台 — The Trade Desk 德国、奥地利和瑞士 (DACH) 区域的业务开发总监。在 The Trade Desk 任职期间，Lukas 帮助公司扩展其成功的全球策略以及将前沿技术带向欧洲市场的愿景。
Lukas 负责管理 The Trade Desk 迅速发展的汉堡办事处，为中欧和南欧各地的客户提供服务，同时借助适当的程序化策略和工具集帮助各机构发展自身业务。Lukas 在过去的六年内一直为 Adtech 工作，并且之前曾担任 Eyewonder 和 Mediamind 的广告运营主管以及 DG 的代理销售经理。
GM of United Kingdom
As UK General Manager at The Trade Desk, Anna Forbes oversees all UK activity, growing the company’s portfolio of partnerships and ensuring that the platform continues to provide advertisers with the most cutting-edge technology to manage their campaigns.
Anna brings a wealth of experience with her to the role, having spent the last 15 years leading sales teams at innovative advertising technology companies. Before joining The Trade Desk, Anna held the role of UK Managing Director at mobile advertising analytics company Marchex, where she grew the footprint across EMEA in Sales, Marketing and Client Engagement. Prior to this, Anna served as the EMEA Sales Director at AppNexus, and as COO at Brainient (now Teads Studio).
Anna is a regular speaker at industry events with the IAB and the Digital Advertising Women’s Network. Anna has a BSc (Hons) in International Management from University of Manchester, Institute of Science and Technology.×
GM of Data Partnerships
Ashutosh Gangwar leads new data partnerships team at The Trade Desk and is responsible for forging relationships globally with the data providers. His focus is on building partnerships that maximize value for the clients and long term competiveness of the platform.
Before coming to The Trade Desk, Ashutosh was VP of Business Development at Nielsen where he headed the partnership team for the Marketing Effectiveness practice. Ashutosh brings 15 years of experience in digital media and advertising. This includes global brands such as AOL, CBS, and Nielsen.
Ashutosh received his Aerospace Engineering degree from IIT Bombay and an MBA from UCLA Anderson School of Business.×
GM of Data Partnerships
Nate Gawel, GM of Data Partnerships for The Trade Desk, oversees partnership development among industry-leading DMPs such as Salesforce, Oracle, and Nielsen, as well as for a number of our verification and measurement partners including Moat, IAS, and DoubleVerify. Through these strategic partnerships, Nate brings a number of market audience creation and identity resolution solutions to the table.
Prior to joining our team, Nate spent over 13 years as an ad-tech and data strategist for various Fortune 100 brands. After working for a short time as a trader and buyer for digital advertising platforms, Nate quickly moved into management roles due to his passion and expertise for performance marketing in the digital advertising space.
Within this same time, Nate spent 6 years at Centro, where he built a team of 60+ buyers across his paid search, paid social, and paid programmatic platforms, while honing in on operations, performance, and mentoring. This experience, in combination with his consulting expertise, make Nate a strong fit to lead The Trade desk’s relationships with our data partners.×
GM of Learning & Development
Meredith Hall is GM of Learning & Development at The Trade Desk, an omnichannel demand-side platform. In her role, Meredith leads curriculum development and adoption of The Trade Desk's global Trading Academy, a proprietary offering designed to produce the most skilled and knowledge media buyers in the advertising Industry.
Meredith started her career in digital advertising in 2007 at IPG’s Initiative, then moved on to sales and business development at PK4 Media, Eyeblaster/MediaMind (now Sizmek), and most recently as a Sales Director for The Trade Desk.
Meredith graduated from the University of California, Los Angeles and lives with her husband in Venice Beach, Calif.×
Matt Harty 是 The Trade Desk 的亚太地区高级副总裁。Harty 自 1997 年起就一直工作于亚洲的在线广告领域，他参与共同创立了第一家泛亚广告网络公司 — SpaceAsia Media，这家公司于 2000 年出售给 CMGi。
之后 Matt 与他人共同创立了 OutBlaze 的合资公司 — 收益管理公司 Activ8（SSP 的前身），为包括 Mail.com 和 HelloKitty 在内的 400 家网站处理全球媒体销售。
他的下一个职位是在 News Corp（星岛新闻集团）管理亚太地区以及中东和北非地区的 FOX Networks。离开 FOX 后，Matt 进入 Omnicom（宏盟集团）的 Accuen，为这一首个亚太地区的代理交易机构平台担任总经理。在加入 The Trade Desk 之前，他在 Experian Asia（益博睿亚洲）管理观众解决方案。
GM of Global Real Estate & Facilities
Alan Hiscocks, General Manager of Global Real Estate and Facilities at The Trade Desk, develops and executes real estate strategies that support the growth of the business, while ensuring day-to-day efficiencies through the teams that manage our various offices.
Alan maintains a strong focus on protecting The Trade Desk's brand and culture through bringing a holistic approach to the employee experience as the company continues to grow rapidly.
In direct alignment with the C-Suite, Alan builds and manages teams that support the company's vision and meet business objectives, and brings more than 20 years of experience with companies like Procore Technologies, TrueCar and Conversant to the table.×
Amber Joi Seipel
Amber Joi Seipel is GM of Business Development at The Trade Desk, a global demand-side-platform in the $5B real-time bidding industry. In her role, Amber leads one of the company’s major global holding company partnerships.
Amber is a digital advertising veteran, having started her career on the agency side at Avenue A | Razorfish (now Razorfish.Sapient) and Digitas Health (now Publicis Health Media) before transitioning to an agency sales role at WebMD.
Amber holds a bachelor’s degree in Business and Marketing from Drexel University and lives in Brooklyn, NY.×
VP and Assistant General Counsel
Julie Kleeman is Vice President and Assistant General Counsel at The Trade Desk. As a generalist, Julie is responsible for advising the company on a variety of legal issues including sales, inventory, and data negotiations, global expansion issues, marketing deals, and human resources matters. She joined The Trade Desk most recently from Undertone, a digital advertising company, where she served as Senior Counsel and was heavily involved in its sale to Perion Network Ltd.
Julie earned her J.D. from The University of Miami School of Law and her B.A. from Franklin and Marshall College. Julie is based in The Trade Desk's offices in New York City.×
GM of Business Development - Southwest Region
Lorenzo Moreno is the GM of Business Development for the Southwest Region, overseeing the development and management of The Trade Desk’s business initiatives and sales efforts for the Los Angeles and Southwest region.
Lorenzo has worked in nearly all aspects of digital media from the sales side, with experience at ad network Tremor Video, video publisher Veoh.com, and Ad Verification company DoubleVerify, where Lorenzo was one of the first employees spearheading early adoption of verification technology in the industry, across three major agency holding companies. Prior to entering into digital media, Lorenzo held sales leadership positions at financial publisher Tradingmarkets.com, where he managed a sales group of 10 direct reports and spearheaded all sales efforts for the site.
Lorenzo is a graduate of Harvard University and is happy to be living in sunny Los Angeles, California.×
Ben Mottau is GM of Trading at The Trade Desk. Ben is responsible for scaling the company’s and its partners trading capabilities across the Western US, Southeast Asia and Australia. Ben works closely with skilled clients across the region to forge best practices in programmatic advertising.
As the first business hire at The Trade Desk, Ben helped develop the company’s platform as its Director of Operations. Before that, Ben led DSP integrations and business development at AdECN, one of the world’s first digital advertising exchanges.
Ben holds a bachelor’s degree in Economics from Harvard University and lives with his wife in San Francisco.×
VP of Global People Operations
Megan Opp is vice president of Global People Operations for The Trade Desk. She is focused on global employee programs that enable our talent to develop and achieve their professional and personal goals.
Megan has over 20 years of experience within the technology, renewable energy, real estate and investment management industries. Her past positions have included senior leadership roles where she created worldwide programs for compensation, talent acquisition, learning & development, and employee performance and recognition. Most recently she was Chief People Officer for ReachLocal.
Megan holds a bachelor’s degree in Advertising from Syracuse University, New York.×
GM of Spain
Natalia Papiol is General Manager fort The Trade Desk in Spain, where she oversees client development and retention within the market.
She brings over 15 years of digital marketing experience to the role; before joining The Trade Desk, Natalia was Head of Digital at Mediacom.
Prior to that, she was responsible for developing Xaxis (part of GroupM) in Spain, where she executed the launch of the business and managed the team responsible for service delivery. Natalia has also held a range of digital positions at local and international networks and publishers, including Hi-media, Antevenio, and Santander Bank Group.
Natalia has a BA in Business Administration and a master's in Sales and Marketing.
From these various experiences she has gained excellent adaptation and communication skills, along with the ability to react quickly and efficiently to a fast-changing environment.
Natalia is passionate with brand strategy and always looks for disruptive ways of engaging audiences across all screens.
Natalia is based in Madrid, Spain.×
As VP of Global Operations for The Trade Desk, James Patterson manages strategy and execution for key global operational initiatives and ensures alignment with the company’s business goals.
Prior to this global role, James was GM of the UK, significantly growing The Trade Desk’s footprint in that dynamic market by overseeing a portfolio of agencies, media teams, and aggregators at the cutting edge of digital advertising. James brings more than 12 years of digital experience to his current role – both in the advertising technology space and on the agency side, having previously led teams at Kenshoo, Havas, and Mediacom.
At The Trade Desk, James collaborates with leaders across the company and in the industry to drive growth and deepen partnerships around the world.×
GM of Product
Gruia Pitigoi-Aron is the General Manager of Product for The Trade Desk. In his role, Gruia oversees teams that are responsible for all product management, user experience, and enterprise solutions at TTD. Closely working with all internal Trade Desk business teams, engineering, clients, and partners is a common theme as they aim to ship the right product at the right time with global impact and scale.
Prior to joining the Trade Desk, Gruia spent 10 years at Microsoft as a Product Manager in various capacities, while working on Outlook.com/Hotmail, Windows Live Agents, and BizTalk Server. The general focus was always on core parts of the systems, with the largest amount of time spent scaling and managing Hotmail’s ever increasing storage infrastructure.
Gruia received his M.S. in Computer Science from the University of California: Los Angeles, and his bachelor’s degree in Computer Science for the University of California: Berkeley. He is based in the Trade Desk’s offices in San Jose, CA.×
VP of Global Brand Marketing
As Vice President, Global Brand Marketing at The Trade Desk, Jaclyn drives brand awareness and demand generation through integrated marketing campaigns, communications, events, and partnerships.
Prior to The Trade Desk, Jaclyn served as SVP of Global Marketing and Communications at Deluxe Entertainment Services Group Inc., a century-old provider of post-production and distribution services for film, TV, and commercials. She was also at the forefront of the digital evolution of the music industry during her tenure as VP of Marketing at The Orchard. While there, The Orchard became the largest supplier of digital music in the world.
After graduating from Boston University’s Film & Television program, Jaclyn launched Moonshoot Productions, a company focused on creating and using video to drive digital marketing campaigns.×
GM of Inventory Partnerships
Akhil Savani is General Manager of Inventory Partnerships at The Trade Desk. In his role, he is responsible for overseeing The Trade Desk’s global partnerships with supply side platforms.
Akhil brings fifteen years of experience in digital media. Prior to joining The Trade Desk, Akhil worked in business development and corporate development roles at NBC Universal, DivX, Redbox and Technicolor.
Akhil holds bachelor’s degrees in Business Administration and Political Science from the University of California, Berkeley, and an MBA from the Kellogg School of Management at Northwestern University. He lives with his family in Los Angeles.×
VP of Client Strategy
Alex Schneider 于 2010 年作为创始团队成员加入 The Trade Desk，现在负责联合领导公司的客户服务部门，其工作重心在美国的西海岸。
在加入 The Trade Desk 之前，Alex 成立了高科技新兴公司的企业孵化器 — Ventura Ventures Technology Center。Alex 毕业于雪城大学，现居住和工作在加州的洛杉矶和凡吐拉。×
VP of Financial Planning & Analysis
Laura Schenkein is the Vice President of Financial Planning & Analysis for The Trade Desk. In her role, Laura oversees teams responsible for Corporate Development, FP&A, and Sales Operations. These teams partner with the executive team, global leaders, and external constituents to drive decision support, execute strategic analyses, and structure financial transactions.
Prior to joining The Trade Desk, Laura worked in investment banking for Barclays Capital in New York, in advisory roles for various high growth technology companies, and in management consulting for The Corporate Executive Board in London and Washington DC.
Laura earned her MBA in Finance and Management from The Wharton School at the University of Pennsylvania and her bachelor’s degree in International Relations from Tufts University. Laura is based in The Trade Desk’s offices in New York City.×
GM of South East Asia
Henry joined The Trade Desk in 2018 as the General Manager of South East Asia. In his role, Henry is responsible for leading TTDs growth strategy in the region, leading key client and partner relationships and championing TTDs unique culture and values across the business.
Henry began his career in 2006 in London working for digital agency Latitude before heading down under in 2009 to join Mitchells Communication Group’s search engine marketing division, Columbus Search in Sydney.
In 2012, following the acquisition of Mitchells by Aegis (later Dentsu Aegis Network), Henry was appointed as Managing Director of Amnet ANZ, and grew the business to more than 60 employees across Sydney, Melbourne, Brisbane, Perth and Auckland. In 2016 Henry was appointed VP Global, Product Innovation, where he was tasked with accelerating Amnet’s product ambitions across TV and OOH.×
Commercial Director and Country Manager of Japan
Tetsuya Shintani 是价值 $50 亿的即时竞价行业之全球需求方平台 — The Trade Desk 的日本商务总监和地区经理。目前，Tetsuya 已领导公司进入日本市场，包括与本地区主要的机构及顶尖的六家全球交易平台合作。
在加入 The Trade Desk 之前，Tetsuya 曾在 Dentsu 担任数字业务部门的高级经理。×
VP of Trading
Jason Shue is vice president of Trading of The Trade Desk, Inc., a demand-side platform that powers the desks of the world’s most advanced buyers in online advertising. As an original member of the team, Shue has played an integral role in designing and building the company’s technology offering.
在当前的职责范围内，Jason 领导全球交易团队，该团队负责与客户进行协商，将交易绩效和媒体购买最佳实践在全球范围内最大化。在加入 The Trade Desk 之前，Shue 曾担 AdECN 的广告绩效与运营总监，Microsoft（微软）公司于 2007 年对该公司进行了收购，该公司也是同年中微软公司所收购的首家在线广告交易公司。
SVP of Inventory Partnerships
Tim Sims is the Senior Vice President of Inventory Partnerships at The Trade Desk, a global advertising technology company. Tim drives the company's strategy and execution in creating cutting-edge supply-side collaborations with partners all over the world and across multiple channels including video, audio, mobile, native and display. Tim has spearheaded The Trade Desk’s Connected TV (CTV) growth, which resulted in CTV spend on The Trade Desk’s platform increasing 535 percent from Q4 2016 to Q4 2017. Tim is also influential in driving The Trade Desk’s continued global growth, with a specific focus in the Asia Pacific market.
Additionally, Tim leads The Trade Desk's industry-shaping publisher management platform, where advertisers can transact with publishers to buy premium inventory through programmatic channels.
A recognized thought leader, Tim has been quoted and published in a variety of publications, including Adweek, ZDNet, VentureBeat and MediaPost. He has spoken at conferences including Cannes Lions, DMEXCO, AdvertisingWeek, IAB’s Programmatic Symposium, and Modern Marketing Summit as well as many partner leadership events.
Tim is an advertising technology veteran, having previously served as director of business development at OpenX, and director of media at Spot Runner.
SVP of Engineering
As Senior Vice President of Engineering, Zak Stengel leads The Trade Desk's global development team in building the industry's most expressive and highly scaled demand-side platform (DSP) for digital advertising.
Zak brings with him a long history of leadership in adtech. Before joining The Trade Desk, he led the development team for the Microsoft Advertising Exchange (formerly AdECN) and the Delivery Engine team at Microsoft Contextual Advertising, where he helped pioneer real-time bidding (RTB) technology and scale Bing advertising demand into web and mobile display.
VP of Investor Relations
Chris currently serves as Vice President, Investor Relations.
Chris brings leadership depth in a wide array of financial management functions, including investor relations, financial planning & analysis, M&A, business valuation, and corporate development. Prior to The Trade Desk, Chris was head of investor relations at Newport Corporation before its acquisition by MKS Instruments. Previously, Chris was in the finance department at International Rectifier where headed investor relations and held concurrent roles in finance and corporate development prior to its acquisition by Infineon Technologies.
An avid backcountry hiker, Chris also serves as a Director for Push It Inc., a start-up SaaS company, and a Director for a non-profit Australian Non-Governmental Organization (NGO) that is facilitating a tourism project for the East New Britain Province in Papua New Guinea by creating a partnership between federal and local government groups to build a self-sustaining and eco-friendly adventure tourism industry.
Chris holds an undergraduate degree in engineering from the University of California at Irvine and resides in Southern California with his wife and two children.×
Chief Privacy Counsel
As Chief Privacy Counsel for The Trade Desk, David leads the company’s compliance and strategic response to privacy issues around the globe.
David has extensive experience counseling technology products on consumer privacy and data protection, with a focus on sound risk management and Privacy by Design principles. Before The Trade Desk, David worked at Apple where he counseled software products such as Music, Apple Pay, and Siri, on privacy. Before that he served as the Head of Privacy at AppNexus. He has served on the Board of Directors of the Network Advertising Initiative, and has been a regular speaker at industry events.
David has a JD from the University of Maine School of Law, and a BS from the University of Maine.×
SVP of South East Asia and Australia
Mitch Waters is Senior Vice President for The Trade Desk in South East Asia and Australia. In his role, Mitch oversees business operations, people management, and strategy for the region.
Mitch is an Australian digital media leader with extensive experience in managing advertising technology companies. Prior to joining The Trade Desk, Mitch led AOL International in Australia, where he launched the group’s platforms on the local market. He also held senior sales roles within various digital divisions of News Corp in Australia.
In addition to his role at The Trade Desk, Mitch sits on a number of high-profile industry councils, including the IAB Australia Video Council and IAB Australia Executive Technology Council. He also volunteers his time to mentor the next generation of media executives.
Mitch graduated from Macquarie University with a Bachelor degree in Commerce and Economics.×
GM of Global Services
Drew West is the General Manager of Global Services, overseeing Global Support, Business Intelligence, and Data Capture for The Trade Desk.
Since joining The Trade Desk in 2014, Drew has built The Trade Desk’s Global Support and Business Intelligence delivery capability to include follow-the-sun coverage from offices in New York, London, Sydney and our headquarters in Ventura, California. Most recently, Drew has taken on The Trade Desk's Data Capture team to expand The Trade Desk’s capabilities in providing quality, actionable data that enhances the success of our clients.
Drew lives in Ojai, California and is an avid supporter of community service initiatives related to education, shelter and housing, food and nutrition, and at-risk senior and child assistance programs.×
Board Member and Investor
Kate Falberg currently serves as a Board Member for multiple companies in the life sciences and technology industries and an investor.
Kate joined the board of The Trade Desk in August 2016 and currently also serves as a Director for publicly traded biotechnology companies BioMarin Pharmaceutical, Medivation, Aimmune Therapeutics and aTyr Pharma. She previously served on the boards of Halozyme Therapeutics, Ariosa Diagnostics, QLT, VISX, Fresh Del Monte and Human Genome Sciences and ESS Technology.
Earlier in her career, Kate held several CFO and Head of Strategy and Corporate Development roles in the technology and biotechnology industries including for Applied Magnetics Corporation, Amgen and, most recently, Jazz Pharmaceuticals. Kate was an early investor in AdECN and served as CFO when the company was sold to Microsoft. Kate holds a B.A. and an M.B.A. from UCLA, is a CPA (inactive) and a UCLA Certified Director.×
eValue Group 首席执行官
Thomas Falk 是 eValue Group 的连续创业家、投资者和首席执行官，eValue Group 由已上市的 eValue Europe AG、媒体投资银行 Digital Capital Advisors 和位于美国的投资基金 Revel Partners 组成。
技术提供商 Falk Tech 和 Adternity 为此投资制定个性化软件解决方案。投资组合公司包括 Click District、Digital Response、VoodooVideo、StrikeAd、Own3d 和 Smartclip。后者由 Falk 初创并随后构建成为在线视频领域的欧洲领导者。
此外，Falk 还深入参与了 EyeWonder 和 United Mail Solutions 的发展和退出。他自这两家公司创建并开始国际化进展起就参与公司事务，直至成功退出。
之前，他曾在将自己的公司 Falk eSolutions 出售给 Doubleclick 后担任其欧洲、中东和非洲区总裁，在最高的国际管理级别上行事。在 Google 将 Doubleclick 收购后，他便辞去了自己的职位。×
Founder Collective 任事股东
Eric Paley is a co-founder and Partner at Founder Collective, a seed stage venture capital fund started by a team of entrepreneurs that launched companies and led them through successful exits. These founders are focused on helping the next generation of great entrepreneurs build important and lasting companies. Eric led Founder Collective's investments into numerous companies including Uber, Cruise, Makerbot, HotelTonight, Kuvee, Bookbub, Contently, The Trade Desk and Integral Ad Science. Eric has served as an Entrepreneur-in-Residence at Harvard Business School and is a frequent contributor to Techcrunch.
Previously, Eric was the CEO and a co-founder of Brontes Technologies, a 3D imaging mass customization company, which was acquired in 2006 by 3M.
Eric was also the CEO and co-founder of Abstract Edge, a web application development and marketing company in New York.
Eric graduated Magna Cum Laude from Dartmouth College and as a Baker Scholar from the Harvard Business School.×
Caviar Lead, Square
Gokul Rajaram currently leads Caviar, Square's food ordering service, and serves on Square’s executive team. Prior to Square, he served as Product Director of Ads at Facebook, where he helped Facebook transition its advertising business to become mobile-first. Earlier in his career, Rajaram served as a Product Management Director for Google AdSense, where he helped launch the product and grow it into a substantial portion of Google’s business. Rajaram holds a bachelor’s degree in Computer Science Engineering from the Indian Institute of Technology, Kanpur, where he was awarded the President of India's Gold Medal for being class valedictorian. He also holds an M.B.A. from The Massachusetts Institute of Technology and a Master of Computer Science from the University of Texas at Austin.×
David Wells has served as Netflix's Chief Financial Officer since 2010. His responsibilities include a number of operating duties such as customer service, real estate, and employee technology. Mr. Wells has been at Netflix since March 2004, serving in a variety of planning and analysis roles, including most recently as the Vice President of Financial Planning & Analysis.
Prior to joining Netflix, Mr. Wells served in progressive roles at Deloitte Consulting from August 1998 to March 2004 and in the non-profit world before getting his MBA.
Mr. Wells joined the Board of The Trade Desk in January 2016.
Mr. Wells holds an MBA and M.P.P. from The University of Chicago and a Bachelor's Degree in Commerce from the University of Virginia.×